Shopify Plus is an advanced version of Shopify designed for large online businesses. It allows you to expand your online store’s capabilities when the platform’s standard tools are insufficient. Shopify Plus developers from Dinarys will help you understand the business benefits of upgrading to this plan and who exactly needs it.
What is Shopify Plus
Shopify Plus is an enterprise e-commerce solution designed for companies with large turnover, high traffic, and complex business logic. Plus takes online store management to an enterprise level, providing:
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freedom in customization;
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more powerful APIs, including payment;
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exclusive apps;
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priority support.
The cost of this subscription is individualized for each business. A platform manager will discuss the specifics of your processes and the features you need during a consultation. The fee is typically calculated as 0.25% of monthly sales.
Key Features and Benefits of Shopify Plus
Upgrading to the Shopify Plus plan significantly expands functionality, adding tools for scalability. This version offers several strategic advantages:
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Manage multiple stores from a single dashboard. Managing up to 10 storefronts from a single interface allows you to create regional websites with customized designs and integrations, taking into account local specifics such as currencies or taxes.
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Unlimited employee accounts. Standard plans allow up to 15 accounts, while Plus supports any number. You can also set individual access rights, specifying who can edit pages, upload and edit products, or adjust prices.

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Deep customization of blocks and design. You can change checkout logic, payment and delivery methods, and use the Script Editor to create complex discount and promotion scenarios. Design changes can be made at the server-side code level using the Liquid language.
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Extended APIs and integrations. Access to the User API, Multipass, GiftCard API, and increased limits enables deep integration with ERP, CRM, PIM, 3PL, and other corporate systems.
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Personalized support. Each plan client receives a dedicated account manager who helps set up workflows and answer any questions.
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Access to the Merchant Success Program. This program allows you to find specialists for store development and growth, such as solutions engineers and consultants.
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Wholesale and B2B Sales. An exclusive wholesale channel allows you to create secure B2B storefronts and manage wholesale orders in parallel with B2C sales.
The list goes on because the platform offers improved automation, advanced analytics, and a private community. A Plus subscription is your ticket to a wide range of e-commerce opportunities.

Who Might Need It
However, Plus is not a one-size-fits-all solution, but a tool for specific business needs. It makes sense to pay for this subscription if:
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your company has high traffic and sales volume;
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there is a need to manage multiple stores;
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the business wants to expand to other countries;
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it requires extensive design and checkout customization;
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it plans to develop B2B or wholesale sales.
This level is an excellent solution for companies that are no longer satisfied with the standard Shopify plans. It will help support rapid growth, a complex infrastructure, and a long-term online store development strategy. Therefore, Shopify Plus is for those who are ready to move forward.
